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03 · Property listing copy

Listing copy that sells the property, and every word is true.

We turn the details you have verified into a clear, welcoming description written for the people you want to reach. Nothing is guessed, padded or invented.

Talk to us about property listing copy See an example
A dining area set with a table and chairs beside a bright window

Why it matters

Buyers have learned to skim the adjectives.

Under deadline, listing descriptions turn into a string of the same words, such as “luxurious”, “exquisite” and “tastefully finished”, that buyers have seen a thousand times and no longer read. The details that would actually help them decide get buried or left out.

The opposite problem is worse. A description that drifts from the facts, with an amenity the estate doesn’t have or a “short drive” that isn’t, may win a phone call, but it loses the buyer’s trust at the viewing and puts your reputation at risk.

Good listing copy does two things at once: it makes the property easy to imagine, and it stays exactly true to what you know.

What we do

How we write your listing

We start from the facts you confirm and build the description around the people it is for.

  • Written from verified facts

    Bedrooms, finishes, amenities, location and availability come only from the details you provide and confirm.

  • Written for your audience

    Buyers or renters, in a clear or welcoming tone, with the details they care about first.

  • A clear next step

    Every description ends with the action you want, such as requesting details or arranging a viewing.

  • Your contact, exactly right

    Your agency name and contact details appear exactly as you have approved them.

Nothing is made up

If a detail isn’t confirmed, it doesn’t go in the listing. We would rather ask than guess.

  • No invented amenities, measurements, prices or distances
  • Unknown or disputed details are left out until you confirm them
  • Every claim in the copy can be traced back to a fact you provided
  • You approve the final wording before it is delivered

See the difference

Facts in, a story out.

Three versions written from the same sample details: for buyers, for renters and as a scannable list. Each line rests on a confirmed fact.

Written for buyers, in a welcoming tone

A four-bedroom terrace duplex, ready for family life.

Four bedrooms, every one of them en suite, give each member of the household a private space to retreat to. 1

The open-plan living and dining room brings the family together, with a fitted kitchen and separate store close at hand. 2, 3

Parking for two cars and a gated estate with 24-hour security make everyday arrivals simple and secure. 4, 5

The home is ready to move in. Request the full details or arrange a viewing today. 6

Your Agency · +234 800 000 0000

How it works

From your materials to an approved result.

What you receive

  • A ready-to-publish listing description for your chosen channel
  • A list of the facts each claim is based on, for your records
  • A review of the wording against your facts before delivery

What we need from you

  • The confirmed property details you want to share
  • Who the listing is for: buyers or renters
  • The action you want readers to take, and your contact details
  1. 01

    Share the details

    Send the property facts you’ve confirmed, and tell us who the listing is for.

  2. 02

    Agree tone and action

    We confirm the tone, the channel and the next step you want readers to take.

  3. 03

    We write and check

    We write the description, then check every claim against the facts you provided.

  4. 04

    You review and approve

    Read the copy alongside the facts it uses, approve it or ask for a revision, then publish.

What it costs

₦15,000 per property plus VAT, with three versions. You can also get this as part of a property pack or monthly plan. You’ll see the scope and the cost before work starts, and your credits are only used once you’ve approved the work.

See all prices and packs

Questions

About property listing copy.

What does property listing copy include?

Revia writes three versions of a property description from one set of confirmed facts. The wording is shaped for buyers or renters and your chosen tone, with your approved contact details and a clear next step.

How much does this service cost at Revia?

₦15,000 per property plus VAT, with three versions. The agreed scope and quote are confirmed before work starts. See the pricing page for packs and monthly plans.

What if we don’t know a detail?

We leave it out, or ask you to confirm it. We never fill a gap with a guess, because one wrong detail can undo a buyer’s trust.

Can the copy match our usual voice?

Yes. We agree the tone with you, from clear and factual to warm and welcoming, and keep it consistent across your listings.

Can you use the copy across our other materials?

Yes. The same confirmed facts can feed your social posts and brochures, so every piece tells the same story.

Start with one property

Let the facts do the selling.

Send us the details of a current listing and we’ll show you how it could read.

Start on WhatsApp

Prepare your brief

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